We know that brochures are an excellent means for bestowing the public with the many benefits that our goods and services offer. But how do we give our brochures flair so they stand out and make people say "Wow!"?
Below is a list of special add ons you should include with your brochure to help them to stand out and bring you more business.
1) Pocket Folder
Your brochure design can include a pocket folder. A brochure that is also a folder is useful and effective. It sends a strong message that your business is substantial and informative.
2) A Difference Page
Point out what it is that makes your company special, unique and the best choice. Toot your own horn and create desire for the recipient.
3) A Service List
List all the services you offer. People like to look at menus and your list of services is your menu. This way people will see the list of your offerings and be more likely to see from the list what it is predisely that they need from you.
4) Testimonials
A few testimonials from happy clients and customers creates ease for someone that may have never heard of you or your business. Testimonials are a stamp of approval that makes people feel more comfortable with you.
5) The Process
Use your brochure like a map. Lead them on the journey of how you're going to take them from where they are now to where they want or need to be with your products or services. Once you have them visualizing using your process to their benefit, they're yours.
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