Wednesday, September 14, 2011

Does My Business Need an Interactive Web Brochure?

A printed brochure is tangible, impressive, simple and timeless. So you may be wondering if your business needs to have an interactive web brochure in addition to your brochure printing campaign? The simple answer is, if it's feasible then absolutely "YES!" and here's why.

According to The Kelsey Group * "70% of U.S. households now use the Internet as an information source when shopping locally for products and services... Findings also suggest the Internet is poised to surpass newspapers as a local shopping information resource."

Think about the last time you were searching for information about a product or service, where did you look first? The Yellow Pages or the Internet? Today more consumers are going online to search for information rather than turning to the yellow pages.

Also, interactive web brochures are "interactive" which means your readers can interact with the brochure and with you. It's a great an easy way to gather prospect information.

This is an example of an online brochure that has a contact form and interactive elements allowing you to see the various models. Well done Heard Lexus!




To learn more, visit: Interactive Web Brochures Dallas